In this supersonic age which is not just marked by technology, but retailing and consumerism have also become the greatest pillars of a developing and developed economy, the buyer-seller relationship and the methods of online shopping to save money, time and energy, is definitely a progressive market step. Coupon codes open up a dream planet in front of us, and within a micro-second, we are transported into the world of discounts, promo code variations, special offers on books, collectibles, gadgets, garments, utensils, electronic goods, jewelry and many more. The activated deal offers provided by multinational companies like Sear, eBay, Flipkart, infibeam, Indiatime shopping only to mention a few are catering to an entire population not only to advertise their products and company benefits, but also enhancing the ‘buying’ skill, and the choice of the customers.
Strictly speaking, a technical term which all of you must know before buying anything is what is a ‘coupon’? It can be explained as a ticket or a document that you can exchange for a discount or rebate in any kind of financial transaction. I heard that these coupons are generally used for sales promotions but when I had a conversation with a customer in an Indian shopping mall, I was surprised about the other utilities also. Excerpts from the conversation are given below:
Me: “For how long have you been using coupons?”
Geeta (a housewife and a customer for online shopping): “I have been doing online shopping since the last four years. It is hassle-free, and the coupons provide attractive and profitable discounts.”
Me: “What are the items for which you generally use coupon codes? Are they reliable?”
Geeta (smiling): “There are some fake companies also, but thankfully, I have never been cheated. I avail the coupon codes to buy books for my daughter, cosmetics and garments for myself, and I usually get 10%-15% discount always on most of the branded coupon codes. I also bought one electronic shaver for my husband, using the coupon code.”
Uses and variations: how many types of coupon codes are there?
Coupon codes can be classified into several segments like discounts, free-shipping, buy-one-get-one, first-time customer coupons, free trial offer, launch offers for products, festival offers, and giveaways. The coupon code is used to research on the sensitivity of the buyers and the rate of consumerism in a selected region. There can also be grocery coupon codes and manufacturer’s coupon which are used as incentives to draw customers to the store.
So, instead of researching anymore, just go for online acceptance of the coupon codes, and enjoy.